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Privacy Policy

Effective Date May 19, 2021 (last updated May 19, 2021)

This Privacy Policy applies to the sites where it appears.

This Policy describes how we treat personal information on the websites where it is located. It also applies to our mobile sites. This Policy does not apply to the websites and practices of our other licensed brands which are covered by the Privacy Policies of the owners of those brands. This site is meant for adults over the age of 21.

If you are a California resident, click here to view the “Your California Rights” section for information provided pursuant to California law.


1. WE COLLECT INFORMATION FROM AND ABOUT YOU.

We collect several categories of personal information about you, depending on how you interact with us. For example:

We collect Contact Information. For example, we collect your name and email addresses if you contact us or enter a promotion. We may also collect your zip code. If you engage with us on social media, we may collect social media account handles and other information.

We collect Purchase Information. We may collect information about your purchases on our site. We may collect your order history, such as what products you purchased or browsed through our site. We may collect information about your product or shopping preferences.

We collect Payment Information. We may collect billing information, such as your credit card information and billing address if you make a purchase on our site.

We collect Demographic Information. We may collect information like your gender, birth date, and age. 

We collect Location Information. We may collect your precise location when you use our websites. We may also collect information about your general location, using your zip code and IP address.

We collect information you submit or post. We collect the information you post in a public space on our site. We also collect information when you contact us.

We collect Device, Internet, and Network Activity Information. For example, if you use our website, we may collect information about the browser, device and operating system you’re using. We might look at what site you came from, or what site you visit when you leave us. We may collect information about how you interact with our website, including the pages you visit, and the content you view. We might also collect your IP address and device identifiers.

We collect and develop Inferences. We may draw inferences about you, your preferences, and your characteristics using the pieces of personal information collected about you.


2. WE COLLECT INFORMATION IN DIFFERENT WAYS.

We collect personal information about you from various sources, depending on how you interact with us. For example:

We collect information directly from you. For example, if you sign up for our marketing emails or enter a promotion. We also collect information if you contact us.

We collect information from you and your devices passively. We use tracking tools like browser cookies and web beacons. We do this when you interact with our websites, our ads, and in emails that we send to you. We collect information about users over time when you use this website. We may have third parties collect information this way. Learn more about these tools and how you can control them, here

We get information about you from third parties. For example, our vendors and business partners may give us information about you. Social media platforms may also give us information about you.


3. WE USE INFORMATION AS DISCLOSED AND DESCRIBED HERE.

We may use each of the categories of personal information described above for the following purposes:

We use information to provide you with services, fill orders, and respond to your requests or questions. For example, we might use your information to respond to your customer feedback. We may use your information to notify you if you win a contest or sweepstakes.

We use information to improve our products and services. We may use your information to make our website and products better. We might use your information to customize your experience with us.

We use information for security, safety, and due diligence purposes. For example, we may use information to protect our company, our customers, and each of our personnel. We may also use personal information to protect our websites or our services, and to detect and investigate activities that may be prohibited.

We use information for marketing purposes. For example, we might provide you with information about new products and special offers. We might also use your information to serve you ads about products and offers. We might tell you about new features or updates. These might be third party offers or products we think you might find interesting. If you enter one of our promotions, we may enroll you in our email newsletter. To learn about your choices for these communications, read the “Choices” section below.

We use information to communicate with you. For example, we may communicate with you about your feedback or our relationship. We might also contact you about this Policy or our website Terms.

We use information for verification purposes. For example, we will use certain pieces of personal information to verify your identity if you make requests under this Privacy Policy. The verification steps and the pieces of personal information that we request may vary depending on the sensitivity and nature of your request.

We use information as otherwise permitted by law or as we may notify you.


4. WE MAY SHARE INFORMATION WITH OTHER PARTIES.

We may share each of the categories of personal information described above with the following other parties:

We will share information with our other brands and within the 21Holdings, LLC corporate family. For example we may share information with our parent, subsidiary, and affiliated entities.

We will share information with vendors and service providers who perform services on our behalf. For example, we share information with vendors who hep us with things like processing payments and sending emails for us. We may also share information with service providers that operate our websites or run a promotion.

We may share information with third parties for their marketing purposes. These third parties may include our retail partners and licensed brands. They may include third parties who co-sponsor one of our promotions. They may also include third parties in whose products or services we believe you may be interested. These third parties may send you marketing communications by mail or email. These third parties may also share your information with others. These third parties may use the information for their own marketing purposes or the marketing purposes of others. This may include the delivery of interest based advertising.

We will share information if we think we have to in order to comply with the law or to protect ourselves. For example, we will share information to respond to a court order or subpoena. We may share it if a government agency or investigatory body requests. We might share information when we are investigating potential fraud. This might include fraud we think has happened during a sweepstakes or promotion. Or we may share your information if you are the winner of a sweepstakes or other contest with anyone who requests a winner’s list.

We may share information with any successor to all or part of our business. For example, if part of our business is sold we may give our customer list as part of that transaction.

We may share information for other reasons we may describe to you.

 

5. YOU HAVE CERTAIN CHOICES ABOUT HOW WE USE YOUR INFORMATION.

You can opt out of receiving our marketing emails. To stop receiving our promotional emails, follow the instructions in any promotional message you get from us. Even if you opt out of getting marketing messages, we will still send you transactional messages. These include responses to your questions.

You can control certain cookies and tracking tools. To learn how to manage how we – and our vendors – use cookies and other tracking tools, and to read our Do Not Track policy, please click here.


6. YOUR CALIFORNIA PRIVACY RIGHTS.

If you reside in California, you have the right to ask us one time each year if we have shared personal information with third parties for their direct marketing purposes. To make a request, please send us an email at sliq@21holdingsllc.com, or write to us at the address listed below. Indicate in your letter or email subject line that you are a California resident making a “Shine the Light” inquiry.

If you reside in California, you can make the following more specific requests with respect to your personal information:

  • Access: You can ask us for access to the categories of personal information we collected about you, the categories of sources from which we collected the personal information, the categories of personal information we sold or disclosed, our business or commercial purpose for collecting and selling the personal information, the categories of third parties with whom we shared the personal information, and the specific pieces of personal information we collected about you over the past 12 months.
  • Deletion: You can ask us to delete personal information that we maintain about you, subject to certain exceptions.
  • Do Not Sell My Personal Information – You can ask that we not sell your personal information by clicking Do Not Sell My Personal Information or calling 1-888-314-3762. For purposes of this Privacy Policy, “sell” means the sale of your personal information to an outside party for monetary or other valuable consideration, subject to certain exceptions set forth in applicable California law. Please note: you will need to separately visit our About Our Ads page and https://optout.privacyrights.info to opt out of certain uses of cookies for advertising purposes. Your selections are specific to the device, website and browser you are using, and are deleted whenever you clear your browser’s cache.

We will not discriminate against you for making any of these requests.

How to Make Requests: California residents can make an access or deletion request online by clicking here or by calling us at 1-888-314-3762. California residents can make a Do Not Sell My Personal Information request by clicking here or by calling us at 1-888-314-3762. We may deny certain requests, or fulfill a request only in part, based on our legal rights and obligations. For example, we may retain personal information as permitted by law, such as for tax or other record keeping purposes, to maintain an active account, and to process transactions and facilitate customer requests. For purposes of these requests, personal information does not include information about job applicants, employees and other of our personnel; information about employees and other representatives of third-party entities we may interact with; or information we have collected as a service provider to our clients (except as provided by California law).

Verification and Authorized Agents: We will verify your identity prior to responding to your requests. The verification steps may vary depending on the sensitivity of your personal information. You may designate an authorized agent to make a request on your behalf. When submitting the request, the authorized agent must be identified as an authorized agent.

Additional Disclosures: Please note the following regarding how we collect, use, and share your personal information, including in the previous 12 months:

  • We may collect, use, and disclose certain categories of personal information, including: identifiers; payment and customer records information; characteristics of protected classifications under California or federal law (such as demographic information like age and gender); commercial information; Internet or other electronic network activity information; geolocation data; and inferences. See Section 1 above for details. 
    • We collect and use these categories of personal information for the business and commercial purposes described in Section 3 of this Privacy Policy.
    • We collect these categories of personal information from the sources described in Section 2 above.
    • We may disclose these categories of personal information for the business and commercial purposes described in this Privacy Policy and to the categories of third parties as described in Section 4 of this Privacy Policy (to the extent permitted by applicable law).
  • We may “sell” certain categories of personal information, including: identifiers; payment and customer records information; characteristics of protected classifications under California or federal law; commercial information; internet or other electronic network activity; geolocation data; and inferences. We may “sell” these categories of Personal Information to the categories of third parties described in Section 4 of this Privacy Policy (to the extent permitted by applicable law).

  1. 7. THESE SITES ARE NOT INTENDED FOR CHILDREN.

This site is meant for adults 21 years of age and older. We do not knowingly collect personally identifiable information from children without permission from a parent or guardian. If you are a parent or legal guardian and think your child has given us information, you can email us at support@21holdingsllc.com. You can also write to us at the address listed at the end of this Policy. Please mark your inquiries “COPPA Information Request.” Parents, you can learn more about how to protect children’s privacy on-line here.

8. WE USE STANDARD SECURITY MEASURES.

The Internet is not 100% secure. We cannot promise that your use of our sites will be completely safe. We encourage you to use caution when using the Internet. This includes not sharing your passwords.

9. WE MAY LINK TO OTHER SITES OR APPS OR HAVE THIRD PARTY SERVICES ON OUR PLATFORMS WE DON’T CONTROL.

If you click on a third party link, you will be taken to a platform we do not control. This policy does not apply to the privacy practices of that website or platform. Read the other companies’ privacy policies carefully. We are not responsible for these third parties.

10. FEEL FREE TO CONTACT US IF YOU HAVE MORE QUESTIONS.

If you have any questions about this Policy, please email us at support@21holdingsllc.com.

You can also write to us or call at: 

21Holdings, LLC
501 Conde St.
West Chicago, IL 60185

Toll Free: 1 (888) 314-3762

  1. WE MAY UPDATE THIS POLICY.

From time to time we may change our privacy policies. We will notify you by email of any material changes to our Policy as required by law. We will also post an updated copy on our website. Please check our site periodically for updates.

© 2021 21Holdings, LLC. All rights reserved.

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